"Everbowl
and Jayson Tatum: A Winning Recipe for Success"
SAN DIEGO, March 7, 2024 -- Super food craft craze
Basketball player Jayson Tatum has announced an intriguing new relationship
with Everbowl. Tatum will become an investor and corporate store partner in
Everbowl.
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Everbowl, a fast-casual super food chain with 83 locations,
started up as a method to introduce healthier options to the quick-service
market. Their flagship product is acai. Acai and other exciting, scoop able
frozen bases are available, along with super foods, nut butters, and fresh
seasonal fruits, topping the always growing menu that focuses on "Stuff
that's been around forever." The goal of every item on the menu is to
offer a tasty and practical way to support the visitors' busy daily lives.
This goal and the choice to collaborate with Jayson Tatum
are a wonderful fit, highlighting a shared dedication to encouraging healthy
choices that the whole family will enjoy. Tatum, who plays for the Boston
Celtics, will open several everbowl stores as part of the agreement, at least
one of which will be in the Boston region. In addition to increasing the size
of everbowl, Tatum will include his brand of vegan gummy candy, "Small
Wins," in the assortment of healthier grab-and-go options.
Jeff Fenster, the founder of Everbowl, is excited about the
partnership, saying, "Jason's commitment to health and nutrition is a
wonderful fit with Everbowl's goal of offering fuel for movement. This
connection is smooth because of the alignments between our ideals and his lifestyle,
and we are thrilled to have Jayson join the Everbowl family."
Tatum started advocating for more useful ways to sate
cravings in 2022 when he launched his kid-approved and health-conscious
confectionery line, "Small Wins." Tatum says of this endeavor,
"It was my goal to introduce healthier items to the market through Small
Wins, and this partnership with everbowl enables me to further pursue that
goal." As a parent and athlete, I could relate to their commitment to
excellence, and I'm excited to personally introduce the brand to the Boston
region as a huge fan."
NFL Hall of Famer Drew Brees is among the esteemed group of
franchisees that Tatum joins. Everbowl, a contender in the area, was recently
included on Entrepreneur's 2024 Franchise 500 list.
The collaboration has already begun; in the spring of 2024, Small Wins candies
will be sold in a few everbowl locations, and Jayson Tatum's first everbowl
outlets are expected to open in the Boston region. The partnership aims to
improve the everbowl experience and solidify the brand's leadership in the
field of superior superfoods.
About
everbowl:
Since its founding in 2016, the quick-serve restaurant
company everbowl®, headquartered in Southern California, has expanded to over
83 locations, with one new store opening on average every week. Acai, pitaya,
blue majic, vanilla, coconut, cacao, chia pudding, everoats®, and other
seasonal foundation ingredient selections are available in a range of
build-your-own handmade superfood bowls and smoothies on the everbowl menu,
along with fresh fruit toppings and superfood add-ins. As a means of sustaining
any lifestyle, everbowl urges customers to "unevolve®" by returning
to eating "something that's been around forever®" through an
expanding network of retail locations and CPG product extensions.
About Jayson
Tatum:
Jayson Tatum was born in St. Louis and spent one year at
Duke University before being chosen third overall in the 2017 NBA draft. In his
seventh season, Jayson has been selected for the All-Star team five times, the
NBA First Team three times, and he won the inaugural Larry Bird Eastern
Conference Finals MVP Trophy in 2022 while leading the Celtics to the NBA
Finals. As the happy father of Jayson "Deuce" Tatum Jr., he continues
to be involved in the community through the Jayson Tatum Foundation, a
nonprofit that works to improve the lives of families in the St. Louis region.
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